Director of Customer & Propositions
Virgin Money Digital
- What are the key considerations when setting a vision and mission for the CX strategy?
- What are the best ways of communicating the strategy and should it come from the top?
- What are the benefits of empowering front and back facing staff to take ownership of the customer experience and how can you ensure it is put into practice?
- How can you promote and reward a customer centric culture?
- What techniques can you use to ensure the customer is placed at the heart of proposition strategy?
- How can technology support the CX strategy and enhance customer experience? What types of technology are currently driving the best results?