04 - 05 December, 2018 | Hilton London Kensington, London, United Kingdom

Michael Freund


Head Data & Analytics Solution Delivery
Credit Suisse


1:20 PM Data and Analytics: Understanding Your Customer and their Journey to Optimise CX and Improve Journey Mapping

  • The value of analytics: Leveraging data and insights to guide customers through life’s moments and create a unique experience at the right point in time
  • Organizational change: Analysing and assessing current capabilities to determine improvement areas and what is possible
  • Optimizing your data base to support analytics and the challenges associated with  implementing analytical models 
  • Breaking down silos to enable cross functional analytics


Check out the incredible speaker line-up to see who will be joining Michael.

Download The Latest Agenda